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The Hoddle of Coffee: Tottenham Hotspur News and Links for Tuesday, January 30

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A small look at the world of strange kit sponsors.

Tottenham Hotspur Training Session Photo by Tottenham Hotspur FC/Tottenham Hotspur FC via Getty Images

Hello, everybody!

Looks like Sevilla took my advice in a previous Hoddle about doing a scenic photoshoot to announce a player!

After all, what’s better backdrop than an airport parking lot?

Anyway, to the ramble!

Ramble of the Day

FourFourTwo did some important research, and presented their findings in a recent article. They compiled a list of the sport’s weirdest kit sponsors, and it is a fascinating group of companies.

Everton’s sleeve sponsors, Angry Birds, obviously made the list. Burger King, formerly Getafe’s shirt sponsor, also made the list. Burger King went above and beyond, also strategically placing the face of their creepy-looking king on the inside of the jersey so if a player lifted his jersey over his head, the king’s face would appear on the player’s face.

Atlético Madrid made the list twice, first with the sponsorship of an entire country in Azerbaijan and Columbia Pictures, which meant titles like S.W.A.T and Bad Boys 2 ended up on the red and white stripes. (That reminds me of Manchester United’s unfortunate involvement with 2016’s X-Men: Apocalypse and Independence Day: Resurgence. Here’s hoping there is no repeat when X-Men: Dark Phoenix comes out later this year.)

A team that did not make the list was Tottenham’s most recent opponent, Newport County. Some of you may have noticed while watching the match that they, too, had a sleeve sponsor. Newport’s sponsor is an interesting one, Sunway University in Malaysia.

FBL-ENG-FACUP-NEWPORT-TOTTENHAM Photo credit should read GEOFF CADDICK/AFP/Getty Images

It is a partnership that the club announced only a day before the match against Spurs, and apparently the university is “one of the top 2.5% leading intuitions in Asia.” I do not know if it is necessarily a “weird” kit sponsor, but then again, I am sure some of you might find sleeve sponsors to be abnormal in general.

Anyway, I guess I should say “you’re welcome” to Sunway University for the free marketing, though I have no idea how much it will help here.

Anyway, let me get to those links.

Links of the Day

David Beckham’s Miami MLS team is officially happening, and will begin play in 2020.

Tim Cahill is a Millwall player again.

Some of the many loans of the transfer window: After only six months in Barcelona, Gerard Deulofeu has returned to the Premier League, this time joining Watford on loan until the end of the season; Daniel Sturridge is on loan from Liverpool to West Brom for the remainder of the season; Chelsea’s Baba Rahman will be at Schalke on loan until the end of the 2018-19 season; Leonardo Ulloa’s loan deal from Leicester to Brighton is official

This is from last week, but Anderlecht has been charged by UEFA after the club violated their safety and security regulations by charging away fans €100 to attend a Champions League match.

Today’s longer read: The story of the Holocaust survivor who built Bayern Munich.